What happens when a distinguished management professor works undercover in fast food?
He learns powerful truths about what makes businesses great…
From minimum-wage floor sweepers to corner office kings, anyone with a job can learn something from Jerry Newman's experience behind the counter at major fast food restaurants. My Secret Life on the McJob reveals brilliantly simple “Supersized Management Principles” that many Fortune 500 bosses still haven't grasped.
Jerry M. Newman, Ph.D., is a University Distinguished Teaching Professor for the State University of New York at Buffalo. He is the coauthor of Compensation, which has been the bestselling book in the category for 21 years. He is also an advisor to firms including AT&T, Hewlett-Packard, Burger King, McDonald's, and Nabisco.
“Jerry Newman offers entertaining anecdotes and wonderful descriptions of the personalities working at every station of responsibility….Unusual for a business book offering management advice, My Secret Life on the McJob is written from the perspective of a crew member on the receiving end of the boss’s expectations rather than from that of a manager who faces the challenges of building a team, running a business and earning a return on investment….It offers many lessons that would be helpful to managers in almost every segment of business—or even government.”
—Andrew H. Card Jr., President Bush’s chief of staff from January 2001 to April 2006; The Wall Street Journal, January 17, 2007