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Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay

 
 
 
 
Voice-of-the-Customer Marketing: A Revolutionary 5-Step Process to Create Customers Who Care, Spend, and Stay
Author: Ernan Roman
ISBN 13: 9780071740838
ISBN 10: 7174083
Edition: 1
Publisher: McGraw-Hill Education
Publication Date: 2010-10-18
Format: Hardcover
Pages: 272
List Price: $40.00