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The Breakaway Brand: How Great Brands Stand Out

 
 
 
 
The Breakaway Brand: How Great Brands Stand Out
Author: Francis Kelly - Barry Silverstein
ISBN 13: 9780072262377
ISBN 10: 72262370
Edition: 1
Publisher: McGraw-Hill
Publication Date: 2005-09-09
Format: Hardcover
Pages: 272
List Price: $29.95