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Social Psychology

Social Psychology
Author: Stephen Franzoi
ISBN 13: 9780073370590
ISBN 10: 73370592
Edition: 5
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Publication Date: 2008-10-07
Format: Hardcover
Pages: 648
List Price: N/A

Readable research. This distinctive, theory-driven text uses “The Self” as a theme to give students a meaningful context for exploring the key concepts of social psychology. "Applications" sections have been incorporated into most chapters, and "Featured Study" sections at the end of every chapter summarize the purpose, method, and results of recently published scientific articles. Retaining the emphasis on methodology, the text also continues the tradition of strong gender coverage, while expanding the coverage of social cognition and social neuroscience.