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Seeing Is Believing

Seeing Is Believing
Author: Arthur Berger
ISBN 13: 9780073534251
ISBN 10: 73534250
Edition: 3
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Publication Date: 2007-01-08
Format: Paperback
Pages: 288
List Price: N/A

Seeing is Believing uses semiotic and psychoanalytic concepts to help readers gain an understanding of the way we find meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, entertaining style, and abundant images, many of them new, including numerous drawings by the author, are offered to show how the principles discussed in the book have been applied.