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Services Marketing (6th Edition)

 
 
 
 
Services Marketing (6th Edition)
Author: Valerie Zeithalm - Mary Jo Bitner - Dwayne Gremler
ISBN 13: 9780078112058
ISBN 10: 78112052
Edition: 6
Publisher: McGraw-Hill Education
Publication Date: 2012-03-12
Format: Hardcover
Pages: 672
List Price: N/A