This is the first book to provide an integrated, strategic view of management of technology. Focusing on both theory and practice, it addresses the contemporary challenges general managers face todaye.g., globalization, time compression, technology integrationand explores several strategic approaches for dealing with them, from both a managerial and economic viewpoint. Several integrative themesT-M matrix, environmental drivers, process of decision making, competitive vs collaborative approaches, and value creationare followed throughout.
Technology Environment; Processes Of Technology Change: Innovation And Diffusion; Technology And Competition; Process Innovation, Value Chains And Organization; Technology Intelligence; Technology Strategy: Collaborative Mode; Appropriation Of Technology; Deployment In New Products; Deployment Of Technology In The Value Chain; Organizing For Innovation; Intellectual Property Strategy; Project Valuation And Financing.
For Chief Technology Officers; Directors of Technology, R&D, Product Development, Operations; Chief Information Officers.