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Consumer Behavior and Managerial Decision Making (2nd Edition)

 
 
 
 
Consumer Behavior and Managerial Decision Making (2nd Edition)
Author: Frank R Kardes
ISBN 13: 9780130916020
ISBN 10: 130916021
Edition: 2
Publisher: Prentice Hall
Publication Date: 2001-07-09
Format: Hardcover
Pages: 480
List Price: $177.33