Helping Future Managers Understand Data Warehousing
Written from both a technical and a managerial standpoint, this text provides a foundation for teaching the basic concepts of data warehousing, mining, and visualization.
This text places strong emphasis on helping students thoroughly understand the value of data warehouses and their associated technologies with a distinctly real-world orientation that emphasizes application and implementation over design and development in all topic areas. An Applied Approach to Understanding Data Warehousing
With the end-of-chapter material, the Companion Website at www.prenhall.com/marakas, and Megaputer Intelligence, Inc's © PolyAnalyst and TextAnalyst data mining and visualization software applications packaged with this text, students will be hands on with the content!