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Integrated Advertising, Promotion, and Marketing Communications (6th Edition)

 
 
 
 
Integrated Advertising, Promotion, and Marketing Communications (6th Edition)
Author: Kenneth E. Clow - Donald E. Baack
ISBN 13: 9780133126242
ISBN 10: 133126242
Edition: 6
Publisher: Pearson
Publication Date: 2013-02-14
Format: Paperback
Pages: 480
List Price: $240.20