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Integrated Advertising, Promotion, and Marketing Communications Plus MyMarketingLab with Pearson eText -- Access Card Package (7th Edition)

 
 
 
 
Integrated Advertising, Promotion, and Marketing Communications Plus MyMarketingLab with Pearson eText -- Access Card Package (7th Edition)
Author: Kenneth E. Clow - Donald E. Baack
ISBN 13: 9780133973112
ISBN 10: 133973115
Edition: 7
Publisher: Pearson
Publication Date: 2015-04-11
Format: Paperback
Pages: 480
List Price: $248.87