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Strategic Management and Competitive Advantage: Concepts, 3rd Edition

 
 
 
 
Strategic Management and Competitive Advantage: Concepts, 3rd Edition
Author: Jay Barney - William S Hesterly
ISBN 13: 9780136094944
ISBN 10: 136094945
Edition: 3
Publisher: Prentice Hall
Publication Date: 2009-09-14
Format: Paperback
Pages: 380
List Price: $153.40
 
 

Core strategic management concepts without the excess.

Just the essentials—Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management.