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International Management: Managing Across Borders and Cultures, Text and Cases (7th Edition)

 
 
 
 
International Management: Managing Across Borders and Cultures, Text and Cases (7th Edition)
Author: Helen Deresky
ISBN 13: 9780136098676
ISBN 10: 136098673
Edition: 7
Publisher: Pearson
Publication Date: 2010-01-17
Format: Hardcover
Pages: 480
List Price: $244.20
 
 

Deresky (State U. of New York at Plattsburgh) presents a textbook for undergraduate or graduate students majoring in international business or general management. She introduces the concerns of management operating in global contexts, offering chapters on cultural context, formulating and implementing strategy, and human resources management. The material in the 11 chapters is illustrated with 15 case studies focusing on the activities of various international businesses. The text assumes that readers have a background in the basic principles of management. Annotation c. Book News, Inc.,Portland, OR