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Psychology of Investing (4th Edition) (Prentice Hall Series in Finance)

 
 
 
 
Psychology of Investing (4th Edition) (Prentice Hall Series in Finance)
Author: John R. Nofsinger
ISBN 13: 9780136117032
ISBN 10: 136117031
Edition: 4
Publisher: Prentice Hall
Publication Date: 2010-02-26
Format: Paperback
Pages: 144
List Price: $46.67
 
 

This brief introduction to understanding the motivations guiding investment behavior covers behavioral knowledge and psychological bases and includes chapters on overconfidence, fear of regret and seeking pride, attitudes toward the past, mental accounting, forming portfolios, representation and familiarity, investor socialization and mania, and self-control and decision making. Major points are illustrated with examples related to investing and to daily life. Nofsinger teaches at Washington State University. Annotation c. Book News, Inc., Portland, OR (booknews.com)