All warfare is based on deception. Thus, when able to attack, we must seem unable. Hold out bait to entice the enemy. Feign disorder, and crush him. If he is in superior strength, evade him. If your opponent is quick to anger, seek to irritate him. Pretend to be weak, that he may grow arrogant.
This year's crop of Penguin "Great Ideas" volumes offers another eclectic dozen works that shaped society from the ancient Greeks to the 20th century. The books are fairly no frills, but the price isn't bad. Copyright 2006 Reed Business Information.