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Understanding Media in the Digital Age

 
 
 
 
Understanding Media in the Digital Age
Author: Everette E. Dennis - Melvin L. DeFleur
ISBN 13: 9780205595822
ISBN 10: 205595820
Edition: 1
Publisher: Pearson
Publication Date: 2009-09-12
Format: Paperback
Pages: 464
List Price: $99.80
 
 

Written by two of the field’s most eminent experts, this exciting new introduction to mass media makes connections between communication research and the reality of the media industry.

Understanding Media in the Digital Age shows readers how to navigate the world of traditional and new media while fostering an understanding of mass communication theory, history, active research findings, and professional experience.