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Values-Based Multinational Management: Achieving Enterprise Sustainability through a Human Rights Strategy

 
 
 
 
Values-Based Multinational Management: Achieving Enterprise Sustainability through a Human Rights Strategy
Author: Lee A. Tavis
ISBN 13: 9780268042349
ISBN 10: 268042349
Edition: 1st Edition
Publisher: University of Notre Dame Press
Publication Date: 2009-11-15
Format: Paperback
Pages: 368
List Price: $38.00
 
 

In this timely book, Lee A. Tavis and Timothy M. Tavis contend that the values dimension of the actions of multinational firms is becoming increasingly important, given the worldwide integration of economies and peoples. Tavis and Tavis argue that it is in their own long-term interests for multinational firms to embrace an ethically pro-active stance. A strategy of supporting universal human rights, often in partnership with NGOs, offers the greatest potential for success.