Chip Kidd is renowned and revered as a maverick graphic designer. Specifically, Kidd's book jacket designs for such major New York publishers as Alfred A. Knopf are among the most significant and innovative of our time. This richly illustrated book-the first critical selection of Kidd's design work-looks closely at this contemporary visual pioneer. Véronique Vienne presents a full and nuanced view of Kidd, discussing how he has developed celebrity status as a designer, design critic, lecturer, and editor. She also relates how Kidd is greatly influenced by popular culture, noting his vast collection of Batman memorabilia. Vienne concludes by examining Kidd's editorial involvement with books on cartoonists as well as his own first novel, The Cheese Monkeys, published in 2001 to critical acclaim. Chip Kidd reveals the fascinating life and career of a revolutionary graphic designer with a winning public persona, whose ambitions now also lean toward editing and writing. The book will appeal to anyone involved in design and popular culture as well as admirers of Kidd's extraordinary creative spirit.
Author Biography: Véronique Vienne is the author of Something to Be Desired: Essays on Design (2001), The Art of Imperfection (1999), and The Art of Doing Nothing (1998) and is a frequent contributor to Graphis and Metropolis magazines. She teaches at the School of Visual Arts in New York.
Monographics - Series editor, Rick Poynor
Designer Kidd's book covers and photographer Ettlinger's author photos deliver a shock of recognition-oh, so that's who designed the cover for Michael Crichton's Jurassic Park, and who hasn't seen that photo of Raymond Carver delivering that ponderous aquamarine glare into the camera? Kidd's accomplishments in repositioning the boundaries of book design come to the fore when presented in bulk, highlighting such innovations as running text across art, using found-art images (which usually include a healthy dose of extreme wit) and even printing type or photos upside down. Ettlinger's sleek photographs take on a slightly otherworldly quality, with authors delivering the same grave facial expression, staring into the camera as though trying to project into infinity. Rather than bringing out each author's individual qualities, Ettlinger instead molds them into an ideal of the author-and it works, despite the fact that anyone who's attended a book signing realizes that authors are as squinty, nerdy, spindly and awkward as the rest of us. Any lover of books will enjoy learning that the making of a book always involves more than one creative person; these two, presented in fittingly well-illustrated, carefully printed and thoughtfully laid-out editions, are at the forefront of managing readers' first impressions. (Oct.) Copyright 2003 Reed Business Information.