Harvey Mackay, who taught millions of Americans how to "swim with the sharks without being eaten alive" now dives deep into the art of which he's grandmaster: networking. In today's shark-eat-shark economy, talent alone will not save you. Genius will not. Experience will not. Guts and hard work will not. If you need a job, money, advice, help, hope, or a means to make a sale, there's only one, surefire, fail-safe place to find them - your network. But only if you have one.
Dig Your Well Before You're Thirsty contains gold-chip advice, accumulated over a lifetime of business success, on how to build and maintain the network you need. Harvey guarantees you'll never be more than a phone call away from a person in the position to help you get what you want - whether it's the job opportunity of a lifetime or a lifetime partner, the sales prospect of your dreams, or the career advice you've only dreamed of. Harvey shows you how to create a network of trusted, valuable contacts that is worth its weight in platinum.
Harvey was born to write this book. Here he is at his practical, insightful, entertaining best. showing you step by step:
Learn from Harvey's own energizing examples and those he gleaned from world-class networkers like Muhammad Ali, Lou Holtz, Erma Bombeck, Larry King, and Pat O'Brien.
Harvey Mackay's success as a bestselling author, andas one of America's most sought-after business/motivational speakers, is the fruit of his networking genius. Toastmasters International has called him One of the top five speakers in the world. The New York Times recently named two of Harvey's books among the top fifteen inspirational self-help books of all time.
Harvey is a nationally syndicated columnist whose weekly business advice appears in fifty newspapers around the United States. He is an active corporate CEO, a prominent civic leader, and marathoner. He and his wife of thirty-five years, Carol Ann, have three children and live in Minneapolis.
Mackay (Swim with the Sharks Without Being Eaten Alive) devotes much of this work to delivering essentially one messageit's not what you know, but who you know. In his breezy style, he covers aspects of why networking is important to one's career, and how to build a network. Mackay includes the 10 commandments of networking such as "I will never say no to the other guy" and "I won't stall I'll answer the call," as well as a top-10 list of networking mistakes like not assuming that credentials are power or confusing visibility with credibility. Also featured are networking stories by such personalities as Muhammad Ali, ex-football coach Lou Holtz and Neiman-Marcus founder Stanley Marcus. Each of Mackay's 83 chapters ends with a "Mackay's Maxim" such as the one that explains the book's title"People aren't strangers if you've already met them. The trick is to meet them before you need their help." As Jack Kemp notes in his introduction, "This is the book that shows you how to achieve a permanent network in a Post-it note world." (May)