Textbook

Books Price Comparison (Including Amazon) - Guaranteed Lowest Prices on Books


 

Commercialization of Innovative Technologies: Bringing Good Ideas to the Marketplace

 
 
 
 
Commercialization of Innovative Technologies: Bringing Good Ideas to the Marketplace
Author: C. Joseph Touhill - Gregory J. Touhill - Thomas A.
ISBN 13: 9780470230077
ISBN 10: 47023007
Edition: 1
Publisher: Wiley-AIChE
Publication Date: 2008-04-07
Format: Hardcover
Pages: 272
List Price: $91.95
 
 

This book helps you find innovative new technology ideas and guides you through the complete lifecycle of product innovation, including screening, funding, development, and commercialization. It gives you an edge by enabling you to start off with a solid foundation and strategy. Commercialization of Innovative Technologies focuses on three core areas that set the stage for successful commercialization: Developing and managing a strong, flexible "innovation team" of inventors, investors, technologists, and entrepreneurs; building a portfolio that spreads risk; leveraging input from technologists throughout the commercialization process.