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Marketing 3.0: From Products to Customers to the Human Spirit

 
 
 
 
Marketing 3.0: From Products to Customers to the Human Spirit
Author: Philip Kotler - Hermawan Kartajaya - Iwan Setiawan
ISBN 13: 9780470598825
ISBN 10: 470598824
Edition: 1
Publisher: Wiley
Publication Date: 2010-05-03
Format: Hardcover
Pages: 208
List Price: $24.95