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Global Operations and Logistics: Text and Cases

 
 
 
 
Global Operations and Logistics: Text and Cases
Author: Philippe-Pierre Dornier - Ricardo Ernst - Michel F
ISBN 13: 9780471120360
ISBN 10: 471120367
Edition: 1
Publisher: Wiley
Publication Date: 1998-03-19
Format: Hardcover
Pages: 480
List Price: N/A
 
 

This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.