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International Marketing (WinningEdge Titles)

International Marketing (WinningEdge Titles)
Author: Brad Kleindl
ISBN 13: 9780538729154
ISBN 10: 538729155
Edition: 1
Publisher: Thomson South-Western
Publication Date: 2007
Format: Paperback
Pages: 328
List Price: $63.95

INTERNATIONAL MARKETING is an ideal resource for anyone seeking success in the business world! It combines the basics of marketing with the realities of the global marketplace and provides industry-specific examples (international economics, promotion, technology, and professional sales) that will prepare you to conquer any challenge that you may encounter.