“Every major executive in America ought to read at least one book on crisis managemnt...The question is: ‘Is Steven Fink's book one that busy executives ought to read?’ The answer is a resounding yes.” —The Los Angeles Times, Sunday Book Review
The author, who served on the Three Mile Island crisis management team, has done an extensive study of crises in business. In this book he describes and analyzes several recent crises including TMI, Ohio S & L, Union Carbide, and Rely Tampons. He advises managers on how to forecast a crisis, isolate it, and manage it. He also discusses crisis communications and hostile takeovers. This book is one of the first to gather such information together and combine it with actual case studies. A practical and informative work on an important topic for managers today and tomorrow. Grace Klinefelter, Ft. Lauderdale Coll. Lib., Fla.